Advancements in artificial intelligence have made the customer experience more accessible and human. But is your company prepared to deliver the conversational experiences your customers now expect?
Join us as Yext’s Chief Data Officer, Christian Ward, discusses best practices for conversational experiences and personalisation strategies in this on-demand webinar.
An experienced digital marketing analyst, business writer and speaker who co-founded London Research in 2017. Linus spent more than a decade setting up and building the research function at Econsultancy, a digital research and training company now owned by Xeim. After leaving Econsultancy, he launched ClickZ Intelligence for B2B media company Contentive.
Christian's focus is to help companies identify, value, and structure their knowledge graphs to maximise their data value. Ward is the co-author of the Amazon top release Data Leverage: Unlocking the Surprising Growth Potential of Data Partnerships and has developed and executed hundreds of data partnerships around the world, from small entrepreneurial firms to the world's largest data companies.
Ward has served as Chief Data Officer of SourceMedia, Chief Data Officer of Infogroup, and Global Head of Content Innovation at Thomson Reuters, among other roles. He has been quoted in publications like the Wall Street Journal, Forbes, Fortune, GeoMarketing, StreetFight, and Search Engine Journal and he speaks frequently on data strategy, partnerships, and the future influence of data.