ON24 Live Webinar
Resources
ON24
ON24 Live Webinar
How to Use Webinars to Generate New Content and Campaigns
Live Webinar
1 Hour
Live Webinar
1 Hour

How to Use Webinars to Generate New Content and Campaigns

14 August, 2024 (Live Online)
11:00 BST
12:00 CEST

B2B marketing teams already rely on webinars as a top channel for generating pipeline, certifying professionals and educating customers. 

And now, with the help of AI, your webinar channel can become more valuable than ever.

Attend How to Use Webinars to Generate New Content and Campaigns and learn how to use AI to repurpose your events into entirely new streams of content and deliver integrated campaigns. 

You will learn how to:

  • Develop a webinar content repurposing plan
  • Easily convert webinar content into blogs, e-books and more
  • Analyze audience engagement to create video highlights and targeted nurtures
  • Use feedback, polls and survey data to create new content
  • Create net-new campaigns from one webinar

It’s time to get more value from your webinars – register now and learn how.

Speakers:
Mark Bornstein

Mark Bornstein

VP of Marketing

ON24

Mark is the chief evangelist and marketing strategist in support of ON24’s Webinar Marketing Platform. Mark brings over 20 years of content marketing, corporate communications and account management experience at leading companies, including Cisco, GE Access and Compatible Systems. He has presented at many of today’s biggest marketing conferences and, for the past six years, has been the host of the “ON24 Webinar Best Practices Series” webcast which has thousands of followers across the globe.

Elena Hoffman

Elena Hoffman

Senior Director, Product Marketing

ON24