Customer Retention: Turn one-off Transactions into Happy Lifetime Customers

With more people turning to online shopping, how do retailers encourage repeat purchase and turn these customers into loyal brand advocates?

With cost of acquiring a new customer being 5 times that of retaining an existing one, it’s more important than ever that businesses have an effective retention strategy.

Make your existing customers happy, and they’ll do the hard work for you. They’ll spend more, return often, and recommend your brand to others.

This whitepaper includes practical insights on:

• Making customer retention a business priority
• The common retention challenges
• Increasing customer engagement (featuring real brand examples)
• Proven customer retention strategies