Episode 5: Create Brand Loyalty and Trust with Search

Personalization means being 'relevant' - as shoppers have more information around them every day, being relevant becomes increasingly as important.

Google implemented personalization within their search engine back in 2005 and nowadays it’s a bit of a buzz word- but the real efficiency of personalization depends on the depth where it goes.

In episode 5 of Klevu's Product Discovery Unlocked webinar series CCO, Jussi Rousi looks into personalized search as an exclusive online experience.

In this session you will learn:

How relevancy and personalization help you to build greater brand loyalty and trust
How to utilize your data to improve customer journey
How search data allows you to gain insights into key words for PPC campaigns

Gain competitive advantage with those 70% of shoppers who already expect some sort of personalization in their shopping experience by watching this episode.

This is session is part of Klevu's Product Discovery Unlocked webinar series. Watch:
Episode 6 - Unlocking The Potential of Product Discovery

Episode 1 - Why is Product Discovery So Important?
Episode 2 - Uncovering the Power of AI Search and Navigation
Episode 3 - Unveiling the Engine Behind the Product Discovery
Episode 4 - How Automation can Simplify your Day