InternetRetailing Report
InternetRetailing Report
United Kingdom 360
36 Min Read
36 Min Read

United Kingdom 360

The UK 360 – Performance, consumer insights and market dynamics — a 360° view on retail, ecommerce and D2C in the UK 

Download today our first UK 360° report, which brings together the three central strands of RetailX research:

  • the ecommerce market
  • consumer behaviour
  • retail performance through the RetailX Top100 list

The report offers a briefing on the UK market as a whole, on how shoppers buy and want to buy, on the retailers, brands and marketplaces that are succeeding in this market, and the services that the most successful provide to their customers. 

The UK 360 2024 report gives an all-round view of this mature market to retail businesses, whether they already trade in this market or are considering a move into or expansion within this market. It identifies the essential elements that work for those retailers meeting consumer expectations and offering products that shoppers in this market want to buy, both online and across channels.

This report is designed to be used as a benchmark tool and we trust that you will find it useful in exploring the many opportunities of selling in the UK.

Inside the 47 page report

  • Market context –  Despite the global sports goods market seeing a correction from its pandemic peak, the sector remains fit and healthy
  • Strategic overview -The UK economy is showing early signs of recovery as a general election looms
  • Market review – The UK was an early adopter of ecommerce shopping and continues to be a leader within the European market
  • Retail media – A new channel  is coming to the fore as retailers and brands discover new ways to reach potential customers
  • Sustainability – ConsumerX research offers useful insights into UK consumer attitudes to sustainability
  • Consumer view – How UK customers buy across channels
  • Attitudes to payments – ConsumerX research suggests that the availability of payment methods really does matter to shoppers
  • Focus on subscriptions – ConsumerX research suggests that subscriptions are currently very popular in the UK market
  • The role of UK stores in multichannel retailing – Most UK retail sales take place in shops, where digital has enabled a wider range of more convenient services
  • How leading UK retailers serve shoppers – Top100 retailers earn their leading position in part because they offer a better level of customer service
  • Focus on marketplaces – Now account for a fifth of the UK Top100 and a growing share of traffic

Company Profiles

To further illustrate the findings of the report we include 4 company profiles, each profile includes web traffic, share price over time, company revenue and company profit. As well as an in depth case study highlighting exemplary approaches to multi-channel retail:

  • Argos
  • Asos
  • Currys
  • John Lewis
  • Marks & Spencer
  • Schuh
  • Screwfix
  • Tesco

In the year ahead, we’ll continue to monitor the UK market, consumer attitudes and the performance of retailers selling to this market. If you have suggestions of new metrics that our research should track over time, do get in touch at As always, our graphics are free to share under the Creative Commons licence detailed on this page and we encourage you to do so.

Download includes the United Kingdom 360 Datagraphic