Struggling with translating your online marketing activities into business objectives? The good news is as marketing becomes more data-driven due to technology, you can finally tie your marketing processes to revenues and cost.
This guide will take you through the entire customer journey and show you how to improve your profits, one step at a time. From traffic generation, through lead nurturing, driving conversions, and finally, the delight.
You’ll learn tried-and-true tactics to:
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