When thinking about mobile marketing, we tend to focus on social media, creating scroll-stopping content. But there’s a lot more customers want from mobile marketing.
With 98% of text messages read within 5 minutes and phones being checked 150 times a day, the value of SMS is clear. Without the need for an internet connection, SMS lets you reach your customers in the right place, at the right time and on the device they can’t do without.
House of Fraser, British Airways and a host of other top brands are accruing ROI and boosting customer satisfaction with SMS; from sales promotions, to order updates and surveys.
dotdigital will show you how to get started, in this whitepaper you’ll learn: