Digital Transformation and the Digital Maturity Matrix

A lot of external forces are compounding the need for change, demanding that businesses consistently deliver differentiated omnichannel experiences, and look at modern technology in order to do so. 

But is your business digitally mature enough to get there? In this definitive guide, you can measure your business against the pillars of both experience and technical maturity to see where you sit on the Digital Maturity Matrix, and what you need to do to move forward.  

• Start in a crawl state, and iterate constantly 
• What the transformation will look like for your business specifically 
• Account for all the products and services you will need 
• Set objectives and clarify why you make any technology decision 
• Manage resistance 
• Align your stakeholders