WEBINAR: Got CRM? Why you need Marketing Automation too

WEBINAR: Got CRM? Why you need Marketing Automation too


CRM systems transform sales through organization; marketing automation completes the picture by generating leads and managing lead engagement.

“World-class sales and marketing organizations need both to succeed and scale.” – Matt Heinz.

While marketing automation and CRM have different capabilities, when used together this dynamic duo forms a powerful sales and marketing tool. Learn how the systems complement each other, and why you need both.

On this webinar, you'll learn:

  • What is a Lead to Revenue Process?
  • Enabling a Lead to Revenue Process with the Right Technology
  • Marketing Automation vs. CRM

You will also get some top tips for CRM and Marketing Automation adoption!

Can’t make it to this webinar? Sign up anyway! A recording and copy of the slide deck will be sent out to all registrants within two business days of the event.

Speakers: 

Brian Anderson - VP Operations at Act-On

Katie Jameson - Head of EMEA Marketing at Act-On

 

Date:         Tuesday 5 March 2019
Time:        4:00 pm GMT | 8:00 am PST | 11:00 am EST
Duration:  1 hour